“Kevin is an integral part of our executive team.” — Chuck Benfer, COO, Pamal Broadcasting • “A programming savant with unmatched strategic instincts.” — Rick Jackson, VP/MM Lincoln Financial Media • “Helps us outperform our peers and the industry as a whole.” — Mike Dufort, President, Local Daily Media
Meet
Kevin Callahan
Kevin Callahan is a strategic audio brand specialist and the founder of Sonic Maple Media. He specializes in turning complex listener data into actionable blueprints that drive operational excellence and market leadership for audio brands. He provides radio stations and podcasters with high-level programming strategy and audience psychology insights. His focused approach helps clients navigate modern industry challenges to achieve measurable, scalable growth. With a reputation for integrity and a proven record of outperforming industry peers, Kevin is a trusted partner for executives. He delivers the precision-guided leadership necessary to secure long-term success in a competitive audio landscape.
OUR VISION
Growth with Clarity & Integrity
We drive measurable growth for radio stations and podcasters through analytics and executive-level leadership. Our firm delivers operational clarity with absolute integrity, ensuring your brand scales effectively while prioritizing creativity and FUN.
What Leaders Say
“Kevin is an integral part of our executive team.”
Chuck Benfer — COO, Pamal Broadcasting
“Kevin is a programming savant with unmatched strategic instincts.”
Rick Jackson — VP/MM, Lincoln Financial Media
“Working with Kevin helps us outperform our peers and the industry as a whole.”
Mike Dufort — President, Local Daily Media
“He delivers a vast amount of programming and operational insights, knowledge, and experience that has proven invaluable to our growth.”
Chuck Benfer — COO, Pamal Broadcasting
“His deep understanding of audience behavior and market dynamics changed our trajectory.”
Rick Jackson — VP/MM, Lincoln Financial Media
“His strategic audio blueprints are precise, actionable, and deliver measurable results.”
Mike Dufort — President, Local Daily Media